Sallie Mae Buys Upromise

Sallie Mae announced that it has signed an agreement to purchase Upromise. Sallie Mae services more than 10 million customers totaling US$130 billion in loans. Upromise launched in 2001 and has grown into one of the largest direct marketing companies…

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Stock Analyst Backs YPG

Just saw a note from media analyst Ben Mogil of Westwind Partners that takes issue with the conclusions of a recent report from Veritas suggesting that Yellow Pages Group's core print directory business is imploding, citing a sharp reduction in…

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CPD Buys Yellow.ca

Just got off the phone with Olivier Vincent, CEO of Canadian Phone Directories. He told me that his company, a competitive publisher backed by HM Capital (formerly Hicks Muse), has just acquired the search engine Yellow.ca to use as a…

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Clarification

Kate Bowler of Platefood points out that Platefood Performance is a PFP platform and not, as I suggested, a local search platform. It may well be that the Platefood engine will be licensed by World Directories to complement the Local…

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Mobile News Aplenty

Google announced earlier this week that it will infuse live traffic data in its mapping application that can be accessed from Web-enabled mobile devices. Live traffic data is available on Yahoo! Local and in the newest release of Windows Live…

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