April Fools Pranks

Search Engine Watch Editor Danny Sullivan has rounded up the range of April Fools search-related pranks for your amusement. There are some very clever and elaborate ones on the list, including: UnderGoos Google Gulp Yahoo SlackerAfter careful thought and review…

Read More

Meta vs. Vertical

LookSmart announced the launch of five consumer-facing vertical content sites that will serve up LookSmart advertisers. They are: teenja.com for teens, gradewinner.com for "tweens," 24hourscholar.com for college students, and for parents there are parentsurf.com and gobelle.com. LookSmart predicts that search…

Read More

Discover Discover Our Town

You've probably never heard of DiscoverOurTown.com. I hadn't until Howell R. Jones, VP of Marketing for the Mississippi-based directory, contacted me about their mobile offering. At first blush it's another city guide-type site that prompts the question: How do these…

Read More

Oodle: Google for Classifieds

Call it a search engine for classifieds. Started by a couple of the original folks at Excite, Oodle aims to be a comprehensive search engine for classifieds. That's right: Craigslist, eBay, CareerBuilder, Cars.com, newspaper sites -- everything. Right now, they're…

Read More

Local Search Spikes on Google

ClickZ offers coverage of Google's statement at SES that "local" was bigger than the more established Froogle: "[Marissa] Mayer said the demand for Google's local search product was surprisingly high. In fact, it drew more traffic in December than Google's…

Read More

More Deals on the Way?

John Battelle has some interesting speculation about the role of Jeeves in IAC post acquisition. In particular, he speculates about a potential merger of search and TV. I agree there are going to be some interesting things happening with TV…

Read More