Another Hispanic YP Acquisition
The roll-up of mom-and-pop Spanish-language directory publishers continues. Hispanic Yellow Pages of America, a portfolio company of Hispania Capital Partners of Chicago, has acquired the Milwaukee Hispanic Yellow Pages and Resource Guide. Terms of the transaction were not disclosed. Here is the announcement.
HYPA is one of several investor-backed companies acquiring locally owned Spanish-language directories in the hope of building a national network. HYPA’s main competitors are Cobalt Publishing of Louisville, Kentucky, and HYP Network, which is backed by the Boston-based private equity firm ABRY Partners.